Psychological horror and thriller movies have several similarities in their poster designs; a minimalist design focused on expressing emotion and ambiguity rather than direct messages from the film itself. Such movies that explore the way in which the mind works attract their audience through the visual aspects of their film and the macabre influence of the genre.
Most, such as A Clockwork orange's poster, focus primarily on faces in order to convey such emotion, although some rely on continuous imagery (the glass of milk) that appears throughout the movie to act in place of a tagline. A visual stimulus such as this will be engraved into the audience's minds both before and after they watch the film, and will thus remain an iconic reminder to the movie itself, wherever they may see the reference (even outside of the screen).
A Clockwork orange in particular draws attention to the title itself and Alex' face by having the two items in a dark background. His harsh black, yet iconic false eyelash beneath his right eye is also another significant reference that any occult movie fan today will understand, thus playing o the idea of subtle yet iconic imagery. Stanley Kubrick's (Space Odyssey) name has also been used here as a unique selling point for the film, as his films are renowned to be some of the best of the best. The expression on Alex' face gives off a sinister yet playful look which will remain in the audience's minds for a long time to come.
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